Opportunity:
·
A bad hire costs a company $114,000 due to producing
lower quality of work than expected and harming the company’s
culture.
·
A company of 100 employees with an average
yearly turnover of 10% will lose almost $912,000 a year as a direct result of
bad hires.
·
Bad hires are a direct result of a company’s
Talent Acquisition team having inadequate skills, inefficient processes, and
not properly utilizing their Talent Acquisition technologies that are in place.
·
Companies of every size have the need to hire
better. With that said, small to midsized companies, 100 to 1,000 employees, that
are experiencing growth are the target customer. They are big enough to have
the financial resources to pay for my firm’s services but not big enough to not
care about the $114,000 financial hit resulting from a bad hire.
·
The current force growing this need is COVID-19.
Companies are laying off employees due to financial difficulties, which will
create a lot of openings to fill once the economy rebounds from this recession.
·
The target market is South Florida companies from
Miami to West Palm Beach.
·
Customers are currently satisfying this need by
having their own Talent Acquisition teams try to improve their hiring, augmenting
their current Talent Acquisition team by using external recruiting agencies that
focus on plugging one hole in the boat at a time instead of questioning if it
is the correct boat to be in in the first place, or completely outsourcing
their Talent Acquisition function to an external firm.
·
Eighty-four percent of mid-market businesses South
Florida, or for-profit businesses with annual revenue between $10 million and
$150 million, and 78 percent of small businesses in South Florida, or
for-profit businesses with annual revenue between $2 million and $10 million,
are prepared or somewhat prepared to seek out growth opportunities.
·
The immediate window as a result of COVID-19 may
last 6 to 12 months. Beyond that, there will be a consistent need for companies
to hire better.
Innovation:
·
My firm will provide a wholistic consulting service
to companies’ Talent Acquisition departments where we will train their Talent
Acquisition team to upskill their capabilities, redesign their processes to make
them more efficient and impactful, and help them better utilize their existing
Talent Acquisition technologies.
·
My firm’s consultants will spend a 2-week engagement
onsite with the Talent Acquisition team. They will start by performing a needs
analysis in all three areas mentioned identifying the nuanced
opportunities for that specific team, develop customized solutions and lead
them through the execution or implementation of those solutions.
·
The 2-week engagement will cost of $38,000.
Venture Concept:
·
My firm will help companies reduce their bad
hire rate by 60%, resulting in an initial annual savings of $547,000. The initial
direct bottom-line savings and long-term revenue increase from having more productive
employees and a better culture are why companies will want to buy my service. It
will be somewhat difficult to get a company to buy my firm’s services because
it is something they have not done previously, and historical handcuffs are
tough to break. With that said, once they see the immediate return on
investment and long-term rewards, it will be difficult for them to say no.
·
Some specific competitors offer siloed solutions, but not a
holistic solution like my firm. There are consulting firms such as Bain or any
of the Big 4 that focus more on operational efficiency gains through technology
and processes or with organizational design. There are staffing companies that provide
the companies with candidates to hire but do not train the companies on how to
hire better. My firm will do all the above.
·
Price points, customer experience, and customer
location certainly play a role in defining my business concept. My pricing is a
premium and will initially be seen that way before the return on investment is
realized. The premium reputation will play into establishing a credible brand
in the market. Customer experience will be the most important factor as I will need
to leverage each customer for referrals and as references for future customers.
Customer location will play a key role initially since I have an established
network in South Florida.
·
I’d have a relatively flat organization with my
title being Chief Talent Strategist. I would initially hire two Talent
Strategists who would report directly to me and would be my consulting partners
on the engagement. I would also hire a Business Development Strategist reporting
directly to me as well that would be responsible for appointment setting.
Additionally, I would hire a Marketing Strategist that is focused on building
our brand through an omnichannel approach.
Unfair Advantage: I have an established network of
decision-makers in South Florida companies that I can immediately leverage. I
would be able to get immediate business and cash flow. The instant success from
my network would give me the cushion to expand outside of my network, which
would create a sustainable business model.
Next for the Venture: I would work on establishing
partnerships with Talent Acquisition technology vendors for applicant tracking
systems, AI chatbots, and gamification assessment companies to act in a channel
sales capacity.
Next for Me: In 5 years, I would look at identifying
other markets to enter, which would be solely based on being able to hire
someone with a similar established network and skills in that market as I have
in mine. Once I have shown it is scalable in other markets, I would look to
sell my firm to a large consulting firm looking to enter the same vertical. At
that point, I’d turn my attention to becoming a board member at a fast-growing
company that is disrupting the market and needs guidance on how they can hire
better.
Nice job going into detail about your venture concept Justin. I thought you did a good job explaining the opportunity you are exploiting and the innovation behind it. I like the stat you gave about how your service could reduce their bad-hire rate by 60% and save over a half million dollars, that's huge! I also thought it was interesting how you'd like to sell the company within the next 5 years after starting; maybe you can scale it yourself with the right people.
ReplyDeleteHey Justin,
ReplyDeleteI enjoyed reading about your venture concept, I can see you put in the time to add specific details about the business. I like how your broke down the costs of inefficient employees and took into consideration the current state of the world with this pandemic. Overall, great job!